Marketing & Brand
Empowering marketers at every step
From identifying the right audience and planning impactful campaigns to analyzing their success, Outward Intelligence ensures every step is informed by actionable data.
Make every decision count
Align your brand and campaign initiatives with a single tool. Empowered with predictive analytics and actionable reporting, teams can optimize messaging, target efforts more precisely, and measure effectiveness.
Measure campaign impact
Measure your marketing impact without the guesswork. Our tools offer clear insights into campaign performance, helping you optimize for better results.
Position smarter and win
Elevate your brand’s positioning by pinpointing the key ‘jobs,’ ‘entry points,’ and perceptions that connect with customers. Discover the precise emotional and functional appeals to outshine competitors and captivate your audience.
Predictive modeling
Enhance your brand's strategy with precise drivers analysis, utilizing Shapley regression modeling to identify and quantify the key factors influencing your success.
Actionable brand tracking
Outward Intelligence is designed not just to monitor the shifts in your brand's performance but to unravel the “why” behind these changes. Deeper insight empowers marketers to not only react but to proactively shape their brand's future.